Designer Highlight: Iyishia Jones

Our designer of the week goes to Iyishia Jones. As a little girl, Iyishia Jones’ mom owned a boutique in downtown Detroit Michigan where she grew up. She remembers her parents getting dressed up and going downtown to shop. The seed was planted at an early age. Iyishia started her career in corporate American but it was fashion that fueled her. It was her husband Greg (an entrepreneur himself) that encouraged her to take her passion and turn it into a career.

Her first boutique opened in 2015 in Florida’s Rosemary Beach. She noticed a lot of clients were in Alabama, so in 2015 she opened a second store in Homewood, Alabama. She has a location in Montgomery, Alabama and a fourth location in Mountain Brook, Alabama. This store carries custom designed apparel. The pieces there can be customized or tailored in-store.

The shopping experience is unique. Instead of hiring salespeople, Iyishia employs stylists. You are greeted by a stylist who will dress you based on your eye color, body shape, and personality. So many clients have come in talking about what they can’t wear and leave with something totally unexpected.

When you think of ISHI, think elegant, casual, and everything you dare to be. Her clothes are FUN, FLY, and Fabulous!!!

Follow her on Instagram: @ishiboutiques

Photo credit: ISHI? Boutiques

Contributing Writer: Gail Preddy, Secretary of the Pearls

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